Track · AI Visibility Report
AI Visibility Report: how ChatGPT, Gemini, Claude, and Perplexity describe your brand.
The AI Visibility Report is Spyglasses' one-time brand audit. From just a domain name, it runs live prompts across ChatGPT, Gemini, Claude, and Perplexity, measures brand consistency, mentions, share of voice, and citations, and hands you a three-month action plan. A rapid baseline for your own brand, or the fastest way to get smart on a client or prospect.
The report at a glance
- Runs live prompts across ChatGPT, Gemini, Claude, and Perplexity; no install, just a domain name.
- Measures brand consistency, mentions, share of voice, and citations.
- Includes a three-month action plan you can hand to a client.
- $15 per report, with a free preview.
What's measured
Four numbers that describe your AI presence
Measured live across the major platforms and scored against your own site's story.
Brand consistency
How closely AI's version of your brand matches your own.
Mentions
Where your brand shows up in the answers, platform by platform.
Share of voice
Your slice of the category conversation versus competitors.
Citations
Which of your pages AI actually cites, and how often.
Who's running reports
Brands baseline their AI visibility with Spyglasses
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and 1207 other brands who’ve checked their AI visibility for free
Join
and 1207 other brands who’ve checked their AI visibility for free
See one first
Browse sample reports
Real reports on real brands, shared with permission. What you see is what you get.
Harley-Davidson
Motorcycle Manufacturer
MOTORCYCLES BUILT TO LEAD
Peloton
Fitness Equipment and Membership
Innovative exercise equipment and personalized workout plans
Zoom Communications
UCaaS
One platform. Endless ways to work together.
Din Tai Fung
Chinese Restaurant
Shaped by Tradition, Crafted by Hand
Miami Grill Catering
Catering Service
Full-service catering for weddings, corporate events, and private parties across South Florida.
Progressive Insurance
Insurance Company
Better insurance starts here
A report is day one. Daily tracking is every day after.
Daily Prompt Tracking →Agencies: white-label the report and use free previews for prospecting.
For agencies →What does AI say about your brand?
Run the free preview now; the full report is $15.
AI Visibility Report FAQ
Common questions about the report.
What is an AI Visibility Report?
It's a one-time audit of how ChatGPT, Gemini, Claude, and Perplexity describe your brand when consumers search for solutions in your category. It measures brand consistency, mentions, share of voice, and citations, and closes with a three-month action plan.
Can I share the report with my team?
Yes. Reports have share buttons for email and social, and unlocked reports export as PDF or PowerPoint. Agency accounts can add their own branding for client delivery.
How often should I run one?
Every 6 to 8 weeks, when the major AI models update. That cadence tracks improvements from your optimization work; for anything continuous, daily prompt tracking is the better tool.
How do you measure brand consistency?
We compare how AI platforms describe your brand against your own website's messaging. The score reflects gaps in key attributes, messaging alignment, and positioning accuracy.
How do you define share of voice?
The share of relevant AI answers that mention your brand versus competitors. If your brand appears in 3 of 10 category answers, your share of voice is 30%.
How are citations measured?
We track how often each platform references your brand and pages when answering category queries: frequency, context, and how you compare against competitors.
What does 100% share of voice mean?
Your brand appears in every relevant AI answer for the category: complete visibility over competitors in AI search for those queries.
Can I track this over time instead of one report?
Yes. Daily prompt tracking runs your prompts every day and turns these same metrics into trends, goals, and citation-level data.